| ISBN: |
978-0-7346-4126-7 |
| Edition: |
First Edition |
| Pages: |
92 pp. |
| Publication date: |
2017 |
| Format: |
Paperback |
| Trim size: |
152 mm x 229 mm |
About the Book:
This book is one in a series aimed at small business owners and managers, and entrepreneurs. The aim of this series is to familiarise small business owner-managers with the theory and practice of small business management, and to challenge assumptions that may be held about whether small businesses can or should adopt the management practices of larger firms.
The Realities of Legal Issues in Small Business specifically covers issues surrounding franchising and intellectual property in small businesses.
Other books in this series include:
- The Realities of Small Business Survival
- The Realities of Being an Entrepreneur
- The Realities of Small Business Growth
- The Realities of Staffing Small Businesses
- The Realities of Small Business Finances
- The Realities of Small Business Innovation
- The Realities of Small Business Risk
- The Realities of Buying and Selling a Small Business
About the Authors:
Professor Tim Mazzarol
Tim Mazzarol is a Winthrop Professor within the UWA Business School where he specialises in marketing, strategy, entrepreneurship and innovation.
Professor Sophie Reboud
Sophie Reboud is the Head of Research and a Professor of Strategy and Management of Innovation at the Burgundy School of Business (BSB), Group ESC Dijon-Bourgogne in France.